CASE STUDY: Yankeekicks
A Grand Deadline:
No Problem.
Challenge
- Yankeekicks – an emerging retailer of hard-to-find sneakers and apparel – sought to make a splash by opening a flagship store in New York City.
- The new store offers a curated collection of verified authentic sneakers – and offers a VIP room for premium customer experiences.
- Yankeekicks needed custom fabrication of large-scale signage and product fixtures for the store’s grand opening.
- Four other fabricators had turned down the project, saying the project was too difficult or didn’t offer enough time to complete.
Solution
- Acrylic Design Associates fabricated 9-foot-tall YANKEEKICKS letters for the store’s primary signage.
- The letters were precision-cut via CNC and illuminated with energy-efficient LED lighting. Acrylic Design also provided in-house digital printing with a red gradient – allowing the sign letters to appear in different colors from different angles and lighting.
- Acrylic Design also created custom acrylic product fixtures, which are hung from the ceiling.
Results
- Acrylic Design completed the project in less than three weeks – meeting a short deadline in time for the store’s grand opening.
- The grand opening attracted a variety of celebrities, politicians, media members and other invited guests.
- Going forward, Yankeekicks plans to expand its presence by opening stores in other major markets, worldwide.
What can we build for you?
In a market where visibility is key, our solutions create impactful experiences. For Yankeekicks' flagship store in NYC, we crafted standout 9-foot YANKEEKICKS signage and innovative display fixtures, showcasing the brand's unique offerings under tight deadlines. Powered by precision engineering and vibrant LED lighting, our work is designed to draw attention and enhance customer engagement. Let's elevate your brand presence together.
